Tom Beal

Taking Your Life & Results To New Heights

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The Power of Live Events & Surrounding Yourself With Amazing People

Click the play button above to watch and listen as I discuss some key takeaways from a recent live event conducted by myself and The Internet Marketing Power Couple, Omar & Melinda Martin, in Orlando, FL, called CommExpo (Commission Expo).

You’ll see some fun pics and cameos from Internet Rockstars like Igor Kheifets, Joel Therien, Mike Potvin, John Cornetta, Paul Counts, Todd Gross, Simon Harries, John Thornhill, Dave Nicholson, and the CEO of JVZoo, Laura Casselman.

If you ever get a chance to attend an upcoming live event, DO IT! They have changed my life, as they have for many others as well.

In the meantime, be sure to Register NOW Here for the upcoming training being hosted by Omar & Melinda that will share with you their time tested strategies and systems that have produced incredible results for themselves and many of their clients.

Make Today Great!
Tom Beal

My Notes from Russell Brunson’s How To Create A Mass Movement Of People Who Will Pay For Your Advice

Russell Brunson’s brand new book titled “Expert Secrets” has just been released and marketers around the globe are anxiously awaiting it’s arrival to their doorstep, including me. You see, Russell is giving this in demand book FOR FREE (you just pay a small S&H fee), and you can go get your complimentary copy HERE NOW (while supplies last).

Once you get your FREE COPY of Russell Brunson’s Expert Secrets HERE, you’ll notice that he gives an unadvertised bonus of his presentation from his Funnel Hacking Live Event (that 1,000’s travel to & pay good money to attend) called “How To Create A Mass Movement Of People Who Will Pay For Your Advice.”

Not only did I watch it, but I took some notes on what Russell shared, and I want to give you access to my notes below.

Step 1: Go grab your copy of Russell Brunson’s Expert Secrets for FREE here RIGHT NOW, and when you’re done reserving your complimentary copy you can also watch this powerful presentation.

Step 2: Follow along with my notes below as you watch this profit producing video.

Step 3: Post your comments below of what your biggest take-aways were from this training.

Here are my notes. Enjoy…

Mark Joyner was his 1st mentor back in the day. Talked about Adsense sites/pages, that were the “flash in the pan” thing to do back then. Mark said, “Build an audience that is what will last, not this flash in the pan.” Adsense was making $100k per month then it was gone and many never recovered.

Talks about all his failures. His audience pulled him through all of the downtimes and “failures.”

Mass Movement is the key to have huge success. PEOPLE!

What do most mass movements have? Religious, cult leaders, etc.

3 things in each of them that was there regardless of it was the worst of worst movements or the best of best movements, and everything in between…

Once you recognize the pattern you can replicate it.

  1. Sometime of charismatic leader
  2. Cause that was a future based cause
  3. Everyone of the leaders provided the followers a new opportunity or vehicle of change

A. Charismatic leader / attractive character. 1,000 true fans article from 2008. Read it! 

A creator (anyone producing works of art) only needs to acquire 1,000 true fans to make a living. They’ll buy all you produce, drive to come see you, come to openings, can’t wait until your next issue.

I only need 1,000 true fans to become free! That’s the tipping point.

Growth -> Contribution, Student -> Expert.

For me to grow further I must share my message. Open up and share it with other people. It becomes a mission!

“I’m scared of being that person.” And/or “That’s the best thing ever.”

“No matter what you try it will suck, as you keep doing it you’ll suck less, then you’ll be good. Surrender to the fact that you’ll suck!” Garrett White

You won’t be good at 1st. Do it! And you’ll get better. You’ll find your voice. You’ll get more comfortable. You become who you need to be.

Become vulnerable. Let people into your world.

  1. Live the life your audience wishes they could live. This is the lifestyle this has afforded me. They want to become like me. He/she inspires me. “I want to be like him/her!” Here’s what’s waiting for you if you just take that step.
  2. Maintain absolute certainty. Self confidence is for kids. If you’re going to be a leader you must have absolute certainty. The one with the most certainty wins!
  3. You cannot break the cardinal rule and be boring. You must NOT be boring. You must be excited about what you’re talking about. Even if you’re not exciting in real life, don’t be boring on camera and to your audience. You must be excited for anyone else to be.
  4. Prolific zone/index. Mainstream is in the middle, it’s school, and no one will give you any money for that stuff. Must be to the left or right of that you’re in the crazy zone. You’ll get some people but not a lot. “Eat the sun” documentary. Falls into the crazy zone. Get a few, but it’s crazy. Sweet spot is in the middle, in the Prolific Zone. Not crazy and not school knowledge. Try all sorts of messages over here and over here. Test and keep going, then one will take off.
  5. You must care A LOT! People don’t care how much you know until they know how much you care. They feel it!
  6. Create your own market! Don’t go pick a niche. Go create your very own market. Health, Wealth, and Relationships were the 3 original niches. You must move from Red Ocean to Blue Ocean. (Book) Those 3 broke into many sub-markets. Where do I fit in this ecosystem? What can I create that is unique and becomes my own sub-market? Where can I become Blue ocean and be the only one doing what I do? It’s my thing!

B. Creating the cause. All movements have a future based cause. Something cool will be happening in the future and that’s why you should be falling me? Who are members of the “crossfit cult?” Funny college humor video about crossfit people at an office.

Create your own CULT-ure of people who will listen to us, follow us, and become part of our movement. It’s a cult, I mean way of life. 🙂

  1. People will put their hope and faith into your movement. Campaign slogans of recent presidential election, and all past ones. George Bush – A Proud Tradition vs Bill Clinton – It’s Time to Change America, John McCain – Country First!, vs Obama – Change!. Winners were in the future. C’mon with me! Hillary – Fighting for us, I’m with her vs Trump – Make America Great Again! Change won most of the time. People want change, a bright future. CF event, “You’re just one funnel away…” Gary Halbert, “You’re just one sales letter away from being rich.” …from firing your boss, from saving your family, from being free, etc. 3 times Russell almost went bankrupt, and each time it was 1 funnel that saved it all. Pretend like you’re the President running for a mass movement. Why should people follow you? What’s your campaign slogan?
  2. Help your audience break their 4 minute mile. To accomplish the impossible. If he can do it, I can do it. 8/17/04, day Russell’s 4 minute mile was broken. HIs goal was $1,000/month to change his life. Was at a family reunion at Bear Lake with no internet access. Went to library for Internet, waited in line, “We did it!” Email from John Reese. Launched Traffic Secrets and at 18 hours we sold 1000 copies at $1000. Made $1 million in 1 day. It became possible and real for many. 4 minute mile was now possible! As soon as he did it, I thought, “I can do that!” ClickFunnels has over 50 people (almost 100) who have made $1 million or more with 1 funnel. Get the 2 comma club award to put on your wall. Goal is to have your wall lined with the 2 comma club awards. One after another million dollar plus funnel.
  3. Your audience, tribe, and people must self identify with who they are. Shirts, hats, swag, etc. Bribed people to use the software. Watch this training then you get the t-shirt. Churn dropped in half. Thousands of shirts per week. Gets expensive, but the stick rate makes it worthwhile. “Joined a year ago and have never used it but I still am a part and pay because you shipped me a shirt. I am a Funnel Hacker.” It’s part of their identity now. “I am a Funnel Hacker.” “I build funnels” Get them to self identify with their movement. “Life is Good!” Have t-shirts for your audience.
  4. The Title of Liberty. The Book of Mormon, Captain went into a war they weren’t supposed to win. His people started leaving. Stood up in front of his people like Braveheart. In memory of our God, lives, freedom, written on his coat. This is why we’re doing this. They came together and won. A manifesto people can rally behind. After watching Fixer Upper, had the idea of I wand a reality show. Russell’s doing it! Jumped in, and filmed 8 episodes. 1st one being released soon. Identify the charismatic leader, identify the movement, US vs THEM, 1. Take a stand, 2. Why you’re different, 3. Who you are collectively fighting against, THEN who YOU are (as the follower). “Fighting against the big brands.” “We are FunnelHackers and these are our stories.”

C. The New Opportunity / The Vehicle of Change. Most sell an improvement offer: better, faster, smarter, etc. Must have to admit I’m dumb, I’m slow, I’m not good. Instead present with a new opportunity. No mass movement leader doesn’t teach people to be better, it is a new opportunity.

  1. Improvement is HARD! So much pain tied to it.
  2. Desire versus ambition. 99% of world is NOT ambitious. New Opp plays on desire. Who do you want to become? A whole new life, is the key!
  3. Memories of poor past decisions and failures. No, here’s a whole NEW opportunity. Just sell the desire and future.
  4. Commodity pricing (race to the cheapest to compete). Blue ocean of just you, can charge anything you want. There’s a huge strategic advantage of being the most expensive. Presidential campaigns Lost: improve. Won: change, new opps. Reason why they buy or don’t is tied to “STATUS!” If I purchased this thing will it increase or decrease my status? How do I create an offer that is so amazing that they cannot fail & increases their status, with a money back guarantee?

Reasons why people crave new opportunities:

  1. New discovery.
  2. No pain of disconnect
  3. Dream replacement
  4. Greener pastures

(Just passed 32,000 active CF members, 500/day)

Opportunity switch or opportunity stack.

Switch: Sitting in a vehicle/car. That vehicle/car is no good. We’re going to switch you to this other vehicle/car. Been trying this. Now you’re going to try this.

Stack: the marketing steps from low to high.

Want 1 opportunity switch for your business, then stack (go deep/high). Switch: Expert Secrets. Stack: ClickFunnels, FunnelScripts, Fill Your Funnel, CF Certification

DO NOT keep switching and switching opportunities. If you keep switching from thing to thing people won’t believe you.

Who are you going to become? What’s your message?

What’s your cause? Why should people care? What is my movement? Why should they be inspired to follow you?

What is the new opportunity you’re presenting people? How do I make this unique to me?

My hope is that not only were these notes of mine super helpful for you, and you go implement based upon your Aha moments, but that Russell Brunson’s Expert Secrets shares insights and action steps you take that transform your business and your results.

Make Today Great!
Tom Beal

PS – Be sure to go get your FREE BOOK now, and leave your comments below.

$20,000 Per Month IS Possible For You In 5 Simple Steps

With no hype or blowing smoke, my friend, whom you’ll hear me introduce in the beginning, will show you his proven 5 step formula. Put your wallet away, as this is 100% value, and there is NOTHING to buy. Enjoy!

Make Today Great!
Tom Beal

 

 

Steve Jobs Notes: Marketing Is About Values & Stanford Commencement

Steve Jobs Notes

Marketing is about values
We live in a very complicated, noisy world
We’re not going to get a chance to get people to remember much about us. No company is.
Needs investments in caring are needed to retain relevance & vitality
Not to talk about why we’re better than others
Dairy tried to convince you milk was good, then Got milk made sales skyrocket
Nike sells shoes (a commodity) yet you feel something different, They never talk about the product. They honor great athletes and honor great athletics.
Who is Your Company? What is it we stand for? What are we about?
At the core. it’s core value: we believe people with passion can change the world for the better.
We believe those crazy enough to think they can change the world are the ones that actually do.
Get back to that core value.
Values and core values shouldn’t change.
Things I believe in at my core is what I still stand for today.
Honors those who have changed the world. Some living, some are not.
Honor those who think differently and move this world forward.

Tom’s notes start below. Scroll down to see/read the full transcript:

3 stories from my life:

1) Connecting the dots. Dropped out after 3 months, but stayed for 18 months before he actually dropped out. Mother put him up for adoption. Lawyer & wife lined up really wanted a girl, so bailed on him. Biological mother refused to sign final adoption papers when she learned they hadn’t gone to college. Had no idea what he wanted to do and felt guilty for spending the money his parents had saved. Minute he dropped out, he dropped in on the interesting classes. Slept on the floor of friends rooms. Walked 7 miles across town to for a good meal. Reid College had best calligraphy, so he took a class on Serif and Sans Serif, and typography. Mac was 1st computer with all typography. And Windows just copied the Mac.

Could connect the dots looking backwards, can’t connect them looking forwards. Trust in something: your gut, destiny, karma, whatever. Follow your heart knowing it all works out.

2) Love & loss. Started Apple when he was 20. In 10 years was $2 Billion with 4,000 employees. Then he got fired. Visions diverged and the board sided with new leader. Jobs was out. Thought about running away from the valley. Still loved what I did. Was rejected but I was still in love. Rejected but started over. Getting fired was best thing that could’ve happened to me. Freed me to start Next & Pixar. Toy Story & now most successful animation studio in the world. Apple bought Next & that tech is at the heart of Apple now.

Sometimes life will hit you in the face with a brick. Don’t lose faith. Find what you love…for work & lovers. Do what you believe is great work. Find something you love to do. You’ll know when you find it. Keep looking. Don’t settle.

3) Death. At 17: live each day as if it were your last. One day you’ll be right. If today were the last day of my life, would I do what I’m about to do today? If answer is No for several days I know I must change something.

Pride, fear of embarrassment of failure all go away when you remember you are going to die soon. Follow your heart.

Had a tumor on his pancreas. Incurable. Don’t expect to live more than 3-6 months. Go home and get your affairs in order. Prepare to die. Tell your kids the things you want to tell them, button up things, say your goodbyes.

Doctor started crying when he saw the cells. It was a rare case that could be cured by surgery.

No one wants to die. Even those who want to get to heaven don’t want to die to get there. No one has ever escaped it. Best invention of life. Cleans out the old to make way for the new.

You’ll soon be the old being cleared away. Don’t live a life of others. Don’t let opinions drown out your dreams. Follow your heart & intuition.

Whole Earth Catalog. Stewart Brand. Late ’60’s. Typewriters, scissors and polaroid cameras. Final issue in mid ’70’s. Back cover was a photo of an early morning country road: Stay hungry, stay foolish! (farewell message as they signed off)

Stay Hungry! Stay Foolish!

=================================

Full transcript of Steve Jobs Stanford speech delivered on June 12, 2005:

I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I’ve ever gotten to a college graduation. Today I want to tell you three stories from my life. That’s it. No big deal. Just three stories.

The first story is about connecting the dots.

I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit. So why did I drop out?

It started before I was born. My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption. She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife. Except that when I popped out they decided at the last minute that they really wanted a girl. So my parents, who were on a waiting list, got a call in the middle of the night asking: “We have an unexpected baby boy; do you want him?” They said: “Of course.” My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school. She refused to sign the final adoption papers. She only relented a few months later when my parents promised that I would someday go to college.

And 17 years later I did go to college. But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents’ savings were being spent on my college tuition. After six months, I couldn’t see the value in it. I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out. And here I was spending all of the money my parents had saved their entire life. So I decided to drop out and trust that it would all work out OK. It was pretty scary at the time, but looking back it was one of the best decisions I ever made. The minute I dropped out I could stop taking the required classes that didn’t interest me, and begin dropping in on the ones that looked interesting.

It wasn’t all romantic. I didn’t have a dorm room, so I slept on the floor in friends’ rooms, I returned Coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on. Let me give you one example:

Reed College at that time offered perhaps the best calligraphy instruction in the country. Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed. Because I had dropped out and didn’t have to take the normal classes, I decided to take a calligraphy class to learn how to do this. I learned about serif and sans serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can’t capture, and I found it fascinating.

None of this had even a hope of any practical application in my life. But 10 years later, when we were designing the first Macintosh computer, it all came back to me. And we designed it all into the Mac. It was the first computer with beautiful typography. If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it’s likely that no personal computer would have them. If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do. Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backward 10 years later.

Again, you can’t connect the dots looking forward; you can only connect them looking backward. So you have to trust that the dots will somehow connect in your future. You have to trust in something — your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.

My second story is about love and loss.

I was lucky — I found what I loved to do early in life. Woz and I started Apple in my parents’ garage when I was 20. We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4,000 employees. We had just released our finest creation — the Macintosh — a year earlier, and I had just turned 30. And then I got fired. How can you get fired from a company you started? Well, as Apple grew we hired someone who I thought was very talented to run the company with me, and for the first year or so things went well. But then our visions of the future began to diverge and eventually we had a falling out. When we did, our Board of Directors sided with him. So at 30 I was out. And very publicly out. What had been the focus of my entire adult life was gone, and it was devastating.

I really didn’t know what to do for a few months. I felt that I had let the previous generation of entrepreneurs down — that I had dropped the baton as it was being passed to me. I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly. I was a very public failure, and I even thought about running away from the valley. But something slowly began to dawn on me — I still loved what I did. The turn of events at Apple had not changed that one bit. I had been rejected, but I was still in love. And so I decided to start over.

I didn’t see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.

During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife. Pixar went on to create the world’s first computer animated feature film, Toy Story, and is now the most successful animation studio in the world. In a remarkable turn of events, Apple bought NeXT, I returned to Apple, and the technology we developed at NeXT is at the heart of Apple’s current renaissance. And Laurene and I have a wonderful family together.

I’m pretty sure none of this would have happened if I hadn’t been fired from Apple. It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don’t lose faith. I’m convinced that the only thing that kept me going was that I loved what I did. You’ve got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don’t settle.

My third story is about death.

When I was 17, I read a quote that went something like: “If you live each day as if it was your last, someday you’ll most certainly be right.” It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “No” for too many days in a row, I know I need to change something.

Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure — these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.

About a year ago I was diagnosed with cancer. I had a scan at 7:30 in the morning, and it clearly showed a tumor on my pancreas. I didn’t even know what a pancreas was. The doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months. My doctor advised me to go home and get my affairs in order, which is doctor’s code for prepare to die. It means to try to tell your kids everything you thought you’d have the next 10 years to tell them in just a few months. It means to make sure everything is buttoned up so that it will be as easy as possible for your family. It means to say your goodbyes.

I lived with that diagnosis all day. Later that evening I had a biopsy, where they stuck an endoscope down my throat, through my stomach and into my intestines, put a needle into my pancreas and got a few cells from the tumor. I was sedated, but my wife, who was there, told me that when they viewed the cells under a microscope the doctors started crying because it turned out to be a very rare form of pancreatic cancer that is curable with surgery. I had the surgery and I’m fine now.

This was the closest I’ve been to facing death, and I hope it’s the closest I get for a few more decades. Having lived through it, I can now say this to you with a bit more certainty than when death was a useful but purely intellectual concept:

No one wants to die. Even people who want to go to heaven don’t want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life’s change agent. It clears out the old to make way for the new. Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away. Sorry to be so dramatic, but it is quite true.

Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.

When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation. It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch. This was in the late 1960s, before personal computers and desktop publishing, so it was all made with typewriters, scissors and Polaroid cameras. It was sort of like Google in paperback form, 35 years before Google came along: It was idealistic, and overflowing with neat tools and great notions.

Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue. It was the mid-1970s, and I was your age. On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous. Beneath it were the words: “Stay Hungry. Stay Foolish.” It was their farewell message as they signed off. Stay Hungry. Stay Foolish. And I have always wished that for myself. And now, as you graduate to begin anew, I wish that for you.

Stay Hungry. Stay Foolish.

Thank you all very much.

=================================

Notes taken by Tom Beal. Feel free to leave your comments & biggest takeaways below as a comment.

WARNING: This MAY offend SOME…hopefully NOT you!

A few years back I went to the Playboy mansion with my friend many know as the Rich Jerk. He had many celebrities there to include one of my favorite childhood singers Bobby Brown  (see pic of me and Bobby below). BUT here’s the deal…RJ can be offensive to some and I get it. HOWEVER, if you can get past the swear words, cockiness, and what some may deem as possibly offensive, you’ll see the RJ I know, as someone who TRULY enjoys helping people change their financial lives.

Knowing him as a close friend for almost 10 years now, and making a ton of money together, I feel his persona is just to push the people away who would be wasting his time. Trust me, he’s the real deal with a HUGE heart, doing a LOT of good behind the scenes and never asking for any press on the good he does (in people’s lives), just to keep his bad boy JERK image up.

Do yourself and your financial future (how to start & grow your business…not investments) a favor, and go plug into the Rich Jerk world. He’d be pissed if I told you that he’s really a kind hearted man who gets his most fulfillment in helping people like you succeed beyond your wildest dreams (JUST like ME).

http://tombeal.com/richjerk

Pic of me and Bobby Brown at the Playboy mansion several years back at a RJ gathering there…

Bobby Brown & Tom Beal

Make Today Great!

Tom Beal

PS – My hope is you can be the next RJ success story. REMEMBER: Do NOT tell him I told you he was actually a NICE guy.

http://tombeal.com/richjerk

AND: Get past his swearing and JOKE of being a JERK. He’s truly NOT! AND can truly CHANGE your business RESULTS!

 

“Tom, Could You Recap All That You Shared With Me Last Week?” Me: Sure!

Below is a story of how prolific in value creation I was last week that I chose to, upon request, put all that I created into one spot that was easy to locate, so here it is…

Just got back from touring Boca Raton and Deerfield Beach, FL on my new to me 50cc scooter with my girlfriend.

Good news is we made it home JUST prior to a Florida style DOWNPOUR of rain. Perfect timing! 🙂

When I jumped on email, I answered several requests from friends like you, who receive my emails, for the URL for this and the URL for that, since I have sent you so many valuable messages this past week.

That made me think, “Hmm! Why don’t I just put a list of the valuable resources out in an email so it can all be in one place?” And here it it.

1) Yesterday, I shared a 9/11 Tribute prayer that I wrote with tears streaming down my face as I reflected on the lives lost and family members left behind and it is here:

http://tombeal.com/911tribute

BONUS: As a comment I also posted a conversation that I had with one of my hero’s face to face, Zig Ziglar in October of 2001, in Greensboro, NC, which got me back on the proper track here:

http://tombeal.com/zig

2) Today, I shared a challenge to push you out of your comfort zone. WARNING: this with either: a) Offend You, or b) Inspire The Best Version of You that you have been hiding away to be released to the world. That is at:

http://tombeal.com/cold (comment letting me know if you accept, agree, or disagree)

3) An Audio Recording PLUS My Highly Detailed Notes of one of the most impactful, mind blowing presentations I have EVER had the privilege of witnessing, studying & implementing, AND my wish is this will be as POWERFUL and IMPACTFUL for YOU as it was for me and all else who saw it LIVE and has studied the recording and notes:

http://tombeal.com/mitchaxelrod

4) A LIVE interactive video with people from all over the globe (Netherlands, Denmark, US: Georgia, San Diego, Miami, and more) we touch on subjects related to: preparation, confidence, being in the flow, the power of your mind in determining your reality, only 3 things you can control in this world (which by default controls a 4th), the secret question to ask yourself when someone is pushing your button to ensure you don’t say or do things you may regret later, and more. VERY POWERFUL video at:

http://tombeal.com/beachsidechat

5) 10 Steps to Make Today Great Podcast, that awoke me at 5:30am to get out of bed and draft for you (which I fought tooth and nail to pass but couldn’t), then audio recorded it for you as well at:

http://tombeal.com/10steps

(Subscribe via iTunes at: http://tombeal.com/podcast to listen in your Podcast app, as they are released. Over 270 episodes there now.)

6) Recap of my recent LIFE changing 3 Day Apple Fast which has totally transformed my mind, body, actions and results, PLUS how I went from 196 to 168 in 60 days at:

http://tombeal.com/fasting

7) You’ll note that a few of the value shared above this past week was created as I conducted LIVE interactive video streams from my iPhone using a new & powerful platform (owned by Twitter) called Periscope.

a) I’d love to have you join me for my next Scopes coming up. To do that, you can get the app at Periscope.tv then search for me, Tom Beal and follow me. It will notify you on your phone when I go live. OR you can follow me at Twitter.com/tombeal (@tombeal) It will tweet a LIVE URL when my Scope goes live and you can join me on your smart phone or your computer by clicking on that Twitter link.

b) IF you are an entrepreneur or have a message you are seeking more reach, this new platform is AMAZINGLY HOT and working WONDERS for me and others who are using it. That said, there is a tool that puts Periscope to use to explode your traffic and content creation. I’d recommend checking it out at: http://tombeal.com/wpscope

Wow! What a week! That my friend is embracing and being what I have termed and teach as Prolific Value Creation.

My hope is each of these, or at least one of these has impacted you in a positive manner.

Make Today Great!
Tom Beal

PS – Feel free to share these as you see fit with others who could benefit. Also, be sure to post your comment(s) and feedback at each of these blog posts with your biggest take aways, or aha moments.

Oh yeah, almost forgot this….

PLEASE NOTE: On my blog(s), even though you are already a subscriber to my newsletter, there will be a pop up asking you to subscribe. Simply close that box, and you do not need to enter your details. My tech
people tell me that at this time, it will continue to do that once per visit to the site. Seeing what options are available to remedy that. As it says in the box now, simply close it and shake your fist at technology with me. My hope is the value you receive far exceeds one click to exit that popup. 🙂

Trajectory Modifying Audio WITH Notes That Will Transform Your Results & Life

NOTE: This was recorded from my iPhone in the audience and is NOT professional quality. You will hear me and the person next to me at times. It is listenable and IT WILL transform your business results and REFRAME your MIND

Mitch Axelrod, thank you for allowing me to share this with my key contacts to better love & serve them. 🙂

 ********Grab your pad and pen and let’s begin**********

Introduced by a video from Brian Tracy from 20 years ago. 

Sign above desk, “I only work with people who I can hug.”

Beautiful blonde comes up to him on stage prior to starting. “What made you come back?” I want more of you. That became the standard I judge all relationships. 

Do people want more of you, or no more of you?

As a Waiter recognized that, “People reward me with money when I serve them.”

My life’s work comes down to this, “I love and serve people, and they reward me with money.”

“The Power of Distinctions”

Consciousness – make the unconscious conscious. Make the invisible visible, make the intangible tangible. 

Iceberg called your life. 90% left untapped. Only 10% above water.

What could I turn from invisible to visible. From intangible to tangible. 

We can’t see our biggest assets right in front of us. 

NOTE: 9 mins in Mitch mentioned Jay Conrad Levinson, because his widow was in the audience.

Goal was to be a speaker. 

My role had to serve my goal. Had to do the things that got me to the speaker position. 

My soul was telling me to stop touring and raise my son. 

Conflict: What do I do? Do i serve the goal, or serve my soul?

Turning point. Recognized something new. 

Mind dominated, goal oriented culture. 

Couldn’t be on the road 100 days per year and raise his son. 

Friend speakers told him he was crazy. He CAN’T be a speaker and not be on the road raising his child. They said,“If you get off the road to raise your son for 10 years, no one will remember you.”

Mitch, “But if I don’t go home, my son won’t remember me.”

Stayed home and got off the road. Changed Mitch’s life following his soul.

1st do your soul setting “Go be with your son.”

2nd role setting. What’s my new role?

3rd goal setting

Entire success model of world is upside down. Measurement of success isn’t on your soul it’s on money.

If you lead with goal, role must be obedient servant to the goal, and if any time then the soul.

Set the soul setting, then role setting, then goal setting. 

If you’re feeling resistance or conflict, you may want to look at this new way.

“What do you do?” On napkin, he showed a model, then asked to speak at Harvard. “We need this at our evolving leadership conference.”

“No one will be speaking about the soul of leadership.” at this Harvard event. We need this!

You can have fabulous success with this soul 1st process.

Reverse is not possible. No goal big enough that can fill a hole in your soul.

17 mins Soul is all about LOVE.

Great! Let’s talk about profit (cause that’s what most people focus on and want)

Role SERVES

Love + Serve = People reward you with money

Would you like to be loved and served? YES! All want it. It gives you power to love and serve others. 

In the game for the loving & the serving. 

Am going to leave a piece of my soul with everyone I meet. 

To touch the soul of another human being is like walking on Holy ground.

How do your soul, role and goal look? Conflict or in alignment?

How long can you go being completely disconnected. Everything effects everything. 

Goal frustration is distance between where you are and where you want to be. 

Role frustration – would you do something different if you could? Are you doing what you value? And value what you do?

7 deadly sins of self abuse:

should, ought, must, need, gotta, have to, supposed to

No choice with those words

Do you have rules? Do you love structure?

How many can’t stand rules?

Simplicity is the ultimate sophistication.

When given the choice between rules, policy, procedures, and protocol, LOVE & SERVE your clients. It’s simple but not easy with red tape. Just do it!

Customers do not care about your rules, policies, or procedures, they just want to be LOVED & SERVED.

Belief is not merely an idea the mind possesses. Belief is an idea that possesses the mind.

What belief do you have now that is possessing your mind?

Write down ALL of your beliefs and ask do I possess this belief or does this belief possess me?

We all are addicted to something. 

He moved to CA and got rid of all his clutter and possessions. Lost 15lbs and 2 inches, was about to write the Clutter Free Diet, but didn’t.

Be aware of the beliefs I have that are possessing me. 

Ask yourself, “When giving the choice to follow my own rules, policies or expectations, or LOVE & SERVE my self, I will choose to LOVE & SERVE MYSELF.”

Does that possess me or do I possess that belief.

Time zones. Talking to them in PRESENT but people we speak with are in the PAST or FUTURE and NOT the present. 

Stop being in conversations when people are not in PRESENT moment. 

When I recognize they’re not here ask them, “Can you tell me where your head is now?”

If you can’t let go of the past or let go of the future and come to the now, let’s disengage and return when you can be in the present.

“Can you be present in this conversation?” If no, disengage. Stop wasting your most precious asset. 

Stimulus response model. How to stop reacting for the rest of your life. If you are reacting from the past you are not present. Fight, flight, or freeze (game over). Can’t talk with someone in that mode.

If you want to change someones response, change the stimulus.

Copy, scripting, language, etc. You are the stimulus. Change up your stimulus or expect the same response.

Ever react from the past (knee jerk)? Decision gap. Count 1 Mississippi, 2M, 3M, then respond.

If you don’t like to be sold to, (no business succeeds without sales) that will effect dramatically how you sell to others. You Sell Like You Buy! Observe how you sell.

Control the decision gap between stimulus and response. (count to 3 Mississippi before replying if emotions are risen) Breathe, take times to settle. RESPOND versus react.

38:30 NEVER discount your offers. (solution coming) 

Are you a JOCKEY or are you a HORSE?

What makes you such a great jockey, Willie? The best jockeys are not necessarily the best jockeys, they ride the best horses!!! 

If you’re the horse you’re the product manufacturer. If you’re a horse you need jockeys. 

If you’re a jockey, you need a great horse. 

Are you better as the rider or better as the ride.

Which of the 4 Horsemen are you? If you don’t know it causes a lot of discomfort.

  1. ENTREPRENEUR – from French it means, to undertake. What % are successful entrepreneurs? Less than 1%. Word is misused. Start a biz, build a team, go start another business. Baseball players get into the Hall of Fame if they FAIL 7 out of 10 times. Could you start 10 businesses and have only 2 succeed and be happy and fulfilled? It’s for some, but not all.
  2. BUSINESS OWNER – builds a business narrow and deep and builds roots. Used to be brick and mortar. Every entrepreneur needs a business owner. 
  3. PRACTITIONER – the artist. Art is in the practice of what you do. Love the art of the work. Happy as a practitioner and lousy as a business owner. E-myth. When you stop loving the game, find a new game to play that you love.
  4. FREE AGENT – will do anything NOT TO HAVE A JOB. Psychologically Unemployable and proud of it.

Which one are you? Which one are you trying to be but are not succeeding due to a mismatch?

Baseball analogy. Everyone has A position. You play the position you are GOOD AT! You don’t have a pitcher play catcher. 

Do you possess your business or does your business possess you? 

“I LOVE THE ART OF THE GAME.” Has a biz partner to handle the biz parts that he hates. 

There is no such thing as failure. You SUCCEED or LEARN!

Perfectionists think anything not perfect feels like a failure. 

Teachers shared that quote all throughout the school. Soul work!

Take imperfect action. Imperfect action beats perfect inaction EVERY SINGLE TIME!

2 things I learned from my parents (who always showed up):

  1. 80% of success is SHOWING UP!
  2. When you show up, BE THERE!

If you show up and be there, amazing things happen!

Let’s talk about MONEY now. Almost a decade to learn this.

Are you worth more? You know you can earn more? 

5 ways to price yourself: (approx 57 mins into audio)

  1. COST – in manufacturing or commodity market. Cost plus a % model.
  2. HOURS or TIME – pet peeve of this mantra, “Don’t trade time for money.” Would you trade 6 mins for $10k? Of course! “Have a check for $10k if I can get an answer to this big problem.” On phone, he explains the problem. Would you like me to take as long as possible to give you the answer or as quick as possible? He said the shorter the better. I happened to see what the problem was, and I got a check for $10k. EVENTUALLY NEVER COMES!  Everyone trades time for money. Trade time for maximum money NOW! There is no future. We only have NOW. 
  3. PROJECT – like a general contractor on a house. Can make a lot of money. Figure out costs, time, and add a profit. If you misplace it, you go upside down. You must have something in project for overages. 
  4. VALUE PRICING – with exec selling a training program. In Mitch’s mind he estimated it would be a $25k project. Mitch we have about $100k for this project in budget. How much of that would you like to set aside for me? He said $70k. LET THEM PRICE YOU BEFORE THEY PRICE YOU. YOU may be far more valuable to someone than you think you are. Unless & until you ask, you will under charge. Never ever quote a fee until you know the value you are to them. DO NOT DO PROPOSALS. Under one condition, you do it with me so it gets accepted. How much work are you willing to do with me to ensure it gets chosen as one that is bid. Gets rid of the free loaders. Another corp exec from insurance company: want to hire you to come in and speak. Who should we have come in. Fee was only $7k, but they wanted to pay him for sole attention for next 30 days at $20k.
  5. EXPERIENCE – Have you ever paid WAY more just for the experience? 2-3x for a concert ticket? The experience of YOU! 

Info products are old. Intellectual Property is NEW GAME. Always license Intellectual material, don’t sell it.

DON’T try to convert the heathens. Find the TRUE BELIEVERS.

Put yourself in the path of people who are searching for what you have and are ready to buy it now.

How can you begin pricing TOP DOWN? Can price for all top 3 down. Can get paid for the project, get an equity kicker, then a success fee. Everything has a success fee. That way we’re in the game together. 

“Big doors swing on little hinges.” W. Clement Stone

1hr20 mins McDonald’s Big Mac commercial playing

$1 per person above hard cost

$5k for cassette and he’ll pay for production

I’m not a speaker, I’m in the I.P. business. 

STOP selling what we have and not what they want.

Sell them what they want!!!

Started to license, not sell my stuff. 

“What do you want to do with it?” 

Brian Tracy, Tony Robbins fees were $2M in 5 years

I’ll make you a deal. You record it, I license it to you for $250k

What’s the catch, 6 mos from now you write an endorsement to you competitors

Then another $250k to train their people

I’m not buying your huge training, “I want this this this this and this.”

Priced it way high so he wouldn’t want it, he took it. 

Burger King commercial, “Have it your way!” 1hr 42mins

Are you giving your products and services your way or their way?

Unbundle your product, disassemble it. More value than all bulked together. 

“What do you want to do with it?” 

They loved chapter 8. Really, would you like it? What do you mean? Would you like Chapter 8? Would you pay me $1 per person? $25k for one chapter of a book.

One chapter in your book may be worth more than entire book, cause you don’t see what the value is for clients? 

Most valuable real estate in the world are cemeteries. The 6 inches between your ears.

People want what you know, not what you do. Would you like to get paid just for what you know? 

Stop thinking in form and value the wisdom you have. 

Power of clarity of who you are and what you want to do, where it is you’re going.

Continue the relationship with Mitch:

  1. New Game of Intellectual Property (how to do deals), get into membership, get all live event recordings. If you have info products on the shelf, if you have value to provide, this is KEY 
  2. New Game of Selling. 55 modules. If you don’t like selling this is the program for you. 
  3. Do both. 30 minute consult as well. Magical things will happen.

We stumble over the truth from time to time, but most of us stumble of as nothing happened. Winston Churchill

LOVE & SERVE!

NOTES By Tom Beal 9/10/15 9:57 pm at end from home in Boca Raton, FL

Post your (YES YOU reading this), your biggest take aways from this incredible presentation as a comment below.

Automatically Get Unique, Valuable & Traffic Getting Content Via Periscope & WPScope

WPScope Allows You To Automatically Get Unique, Valuable & Traffic Getting Content Via Periscope Posted to Your YouTube Channel, Blog, and Facebook

Make Today Great!
Tom Beal

PS – Learn more about this powerful tool & how you can begin benefitting from it NOW by clicking here: WPScope.

Adapt With the Changes (Uber) & Prosper or Fight Them and Perish (Kodak)

CAUTION: This Post Has Some Time Sensitive Resources Recommended [Read it ASAP]

Change is the one constant in today’s day and age. You can learn to forecast and embrace it to your advantage, or stay stuck in your old ways living in the reality of the definition of insanity (doing the same thing and expecting different results).

This is a double edged sword though, because as business owners and entrepreneurs there is no way to keep up with ALL of the latest and greatest breakthroughs, tools, resources, and technologies.

HOWEVER, it is your RESPONSIBILITY to TAKE NOTE of the true GAME CHANGERS that appear, and embrace them. If you don’t you’ll be like Kodak turning a blind eye on the digital camera and remaining focused on their 35mm film…which took them from BILLIONS to BANKRUPT in short order.

“Ok, Tom I get the picture. So what are the NEW game changers of today?”

Glad you asked! Here are some true game changers of todays marketplace:

===========================

#1 Facebook Advertising

Undeniably the #1 game changer for small and large companies who have embraced it is harnessing the power of Facebook Advertising.

Never in history has there been a platform where people willingly shared MOST ALL of their psychographic and demographic information WILLINGLY!!! Read that again to truly grasp the power in this statement.

Based on what they have willingly and openly shared on Facebook, you now can strategically place your advertisements DIRECTLY in front of your ideal prospects, clients, competitors clients, etc.

BUT, don’t go diving into the deep end just yet, Jimmy or Sally! Yes, you could drown due to not knowing how to swim in these waters.

Many an eager entrepreneur went skipping into the Facebook Advertising land thinking it was as easy as Chutes & Ladders, UNTIL they ended up losing their shirts, or even getting BANNED from Facebook, due to not knowing how to play the game accordingly (to FB rules), and PROFITABLY.

I have some GREAT NEWS for you!!! You DO NOT need to go figure this out on your own, and either lose your shirt (aka LOTS of money), or get banned from Facebook trying to figure it out.

My good friend Ron Douglas had a private class that he charged $997 per participant to look over his shoulder and witness EXACTLY how he was creating up to 500 leads PER DAY and as little as 2 cents per click using his Facebook advertising strategy he termed 5 Dollar Posts.

EVEN BETTER NEWS…is that you WILL NOT have to invest $997 for this exact course. NOT EVEN CLOSE!

For only a couple days, Ron is allowing you to access this course for ONLY $39!!!

That is NOT a misprint. I have access to this product and can tell you 1st hand that this walks you step by step on how to do Facebook Ads simply, effectively, and profitably.

JUST the added bonuses alone are worth WAY MORE than the measly $39 he is charging for this. Ron’s doing alright, and this is his way of paying it forward.

GO NOW to get 5 Dollar Posts by Ron Douglas. You can thank me later for telling you about it, and Ron for putting this together at such an amazing discount for you!

UPDATE: Recorded a BRIEF Video Tour of the Members Area to Show You The EXTREME VALUE You Get for ONLY $39

===========================

#2 Provide Valuable Continuity Services (Get Paid Over & Over Each And Every Month)

The only thing better than making a sale for a product or service that you offer to your clients is making a sale that provides extreme value to your clients on an ongoing basis that they PAY YOU EACH AND EVERY MONTH for.

Imagine for a minute a successful entrepreneur who has earned millions of dollars, noticing a need/gap in the marketplace that is not being served optimally.

He reaches out to his programming team and they say they can do it, but it won’t be inexpensive. It will be over $100,000 USD in development to get the tool up and running. He says, “Go for it! Let’s do it!”

Now imagine that entrepreneur, for a very limited time, offers this turn key solution of the utmost quality and value, PLUS all customer support and any/all issues to be handled by his team, and he allows YOU to be a reseller of this service and KEEP 100% YOUR SALES!?!?!

NO! This person is not insane.

YES! This is a real scenario, but he is limiting it to only a FEW DAYS, and for a few lucky people who are in the know that can take advantage of this.

Oh, I forgot to tell you. He also gives you ALL the marketing material and training you will need to effectively sell this and earn significant RECURRING INCOME.

This is another friend of mine, and I was so confused about this seemingly TOO GOOD TO BE TRUE offer, that I FaceTime’d him and had him explain how and why he was doing this.

Once again, this is a pay it forward situation and he is truly committed to assisting you in becoming one of his incredible success stories.

This is a ticket to ride, that many have dreamed of and comes with my highest recommendation possible. This man and his company are extremely reputable and upstanding. You can’t go wrong by taking a closer look and taking advantage of this once in a lifetime opportunity at RepWarn Reseller program by Walter Bayliss.

UPDATE: A Video Tour of MY RepWarn Reseller Members Area

===========================

#3 Periscope Live Video Streaming (owned by Twitter)

This NEW platform allows you to use your smartphone to host live streaming video from anywhere you have a cell phone signal or WiFi, but the goodness doesn’t end here.

It also taps into its parent company Twitter’s massive reach and exposure, which when done properly can generate a FLOOD of new traffic and leads your way and into your world.

Just as with any new tool, there are correct and profitable ways to use it and incorrect and wasteful ways to use it.

That’s when I choose to Identify & Align myself with people who are getting the results I am seeking in attaining to learn what to do that’s working and what to stay away from that is a waste of my time.

That’s EXACTLY what Cindy Battye has done by interviewing some TOP Periscope users such as Grant Cardone (NYT Best Selling Author), but she went a STEP FURTHER, and soon will be revealing a new software that she created which will eliminate the problem that people face with Periscope which is that the videos only remain online for 24 hours then are erased.

Cindy created a tool that will make your videos evergreen, plus ways to create automated traffic and a ninja content creation strategy.

The FREE video trainings are incredible, and her software is INCREDIBLE and will be a game changer for those who use it to generate more traffic and more pertinent content for their people.

Go check it out NOW at: WPScope by Cindy Battye

UPDATE: Cindy JUST posted her interview with Grant Cardone. It’s a MUST WATCH!  In this interview Grant reveals:

* How he now get 8,000 – 10,000 people on his scopes every time.
* The biggest problem facing businesses today.
* Why most periscopers suck at creating content and why.
* Why he loves getting ‘haters’
* Why you should start scoping right now.
* Why he doesn’t have to tell you how to find him online (crazy and powerful)
Click here or on the picture to watch it: Grant Cardone Interview
Grant Cardone Periscope Video

Grant Cardone shares how to succeed with live streaming video & Periscope.

===========================

My hope is that these 3 ideas and resources open your eyes and opportunities up to finish this year as your best year yet.

Improvise, Adapt, and Overcome!

Make Today Great!
Tom Beal

PS – The 3 Time Sensitive Resources You Need To GO Check Out NOW:

  1. 5 Dollar Posts by Ron Douglas (FB Advertising & List Building)
  2. RepWarn Reseller by Walt Bayliss (You Keep 100% of Your Sales)
  3. WPScope by Cindy Battye (Maximize & Repurpose Periscope Automatically)

Massive FUN…and A Secret Source Of Unlimited Traffic & Unique Video Content

If you’ve been following me over the past couple weeks, you may have noticed me using a NEW marketing tool that is assisting those using it gain massive reach throughout the world in spreading their message and value.

This new POWERFUL tool is Periscope; and is owned by Twitter. If you are following me on Twitter @tombeal, you receive a notification when I start a new LIVE Periscope session, and you (if available) can join me live and INTERACT in REAL TIME. It is super cool!

I’m sharing this with you for 2 main reasons today:

  1. I’d love to have you join me on my next LIVE Periscope training. So you can either follow me on Twitter at: http://twitter.com/tombeal and be notified there when I start one, AND/OR you can go get the Periscope app at Periscope.tv then search for me @tombeal.
  2. If YOU are someone who has a message that you’re seeking to spread, this is a tool my hope is that you will explore (sooner than later) about how to use it right away.

As with anything, you can choose to figure it out on your own or tap into some wisdom & guidance from people who have mastered what it is you are seeking to accomplish.

One of my good friends Cindy Battye has done just that. She has gone out and snagged some of the EXPERTS who have not only mastered the art of how to conduct a LIVE Periscope, but they have MONETIZED it highly, AND built HUGE lists of fans, followers, and clients in the process.

GOOD NEWS is that she has a training on it that you can access here called WPScope Traffic & Video Scope Secrets.

When you go there, she’ll not only show you how to set up your Periscope and get it running, but she has interviews with top experts like Grant Cardone, the best selling sales trainer and author of numerous books, and TOP USER of Periscope with thousands of people viewing each of his scopes.

Not very often do game changing tools & marketing channels come up, but this is ONE of them.

If you’re a business owner, entrepreneur, or anyone who has a message you would like to get maximum exposure for, then Periscope is for you, and this training will assist you in short cutting your journey from figuring it out to maximum list building, exposure, and monetization.

Go check out WPScope and the FREE video trainings and interviews RIGHT NOW! Enjoy!

Make Today Great!
Tom Beal

PS – Here is my latest scope that I recorded this AM from the beach: Tom Beal Periscope.